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The domain loudons.co.uk states the following, "Our Breakfasts Are recommended by the guardian." We observed that the webpage said " Our new cafe and artisan bakery is open daily on Fountainbridge, Edinburgh." It also stated " Delicious breakfasts, lunches, all day weekend brunch, homemade cakes, unusual teas, and of course fantastic coffee. All our bread and cakes are made on-site. Alongside traditional favourites our bakers make a fabulous selection of gluten free and dairy free cakes. For those with Food Allergies and Intolerances check out our Food Notes." The header had cafe as the highest ranking keyword. This keyword was followed by bakery, gluten free, and dairy free which isn't as urgent as cafe. The other words the site used was free from. edinburgh is also included but could not be viewed by search parsers.